Marketing Tech Blog: Technology Fueling Economic Growth in Indiana
As a judge for the 2011 Mira Awards, I had a chance to spend a day meeting with founders, inventors, programmers and business leaders making a significant impact in our technology landscape. While I can’t tell you who the winners are, you will need to attend the Mira awards next month, I can tell you there are some really exciting things happening here.
As you would expect, many of the presentations were about the technology. However, some of the most interesting to me where the companies which spent more time talking about the community impact of their innovation. One which I think has the ability to positively impact the Central Indiana business community is an application developed by MIBOR. Yes, you are reading that right, MIBOR ( the Metropolitan Indianapolis Board of Realtors).
So what has MIBOR done which earned them a seat at the technology table? It is their new application TheStatsHouse.org. Developed in collaboration with the Indiana Business Research Center, MIBOR has compiled an interactive database of timely data on central Indiana’s housing indicators. This is a powerful tool for local economic development groups trying to attract the attention of site selection teams and convince companies that moving to Indianapolis makes sense.
More of the Marketing Tech Blog article from Lorraine Ball