Archive for the ‘Cloud Computing PDF’ Category

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Big data is a phrase that you will probably hear a lot today, especially if you are in the IT industry. In simple terms, big data is nothing but a huge reservoir of data and information that have been collected periodically from customer and prospect interactions over the phone and email, as well as social media, demographic commercial characteristics, and more.

Big Data and Data CentersOf course, for big data to become a reality, you need data centers to host them or store them for further processing and analysis. This amount of information is the biggest wealth for brands as well as marketing professionals because it helps them make their biggest decisions regarding how to market, where to market and when to market their business. Toda,y you will not find many big brands without a specialized analytical wing.

But is big data’s potential being fully utilized? According to Forrester, the answer is a disappointing NO. According to their recent report, only 7 and 9 percent of top IT executives and business heads respectively feel that their investment on big data have been a resounding success. This low level of penetration definitely needs to improve.

The costs involved in big data analytics is another major factor that deters possible interests in big data investments. If you are worried about the risks and costs involved in setting up a data center facility for your big data analytics, then you can seek help from us. We make sure that you get the most effective data center service with 99.999% uptime gaurantee as well. Visit our website to know more.

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From banking conglomerates to hospitals to government agencies, investing in big data and analysis facilities (data centers) has become quite a common occurance.

Big data facilitiesThe rise in popularity of big data among business customers is evident from the nearly 25 percent rise in the volume of tweets that mentions big data. Business enterprises are coming to terms with the rising demand for large scale data analysis to serve their prospective customers in the best possible way.

As a result, data centers are springing up in almost every nook and corner of the globe. There are huge restraints on IT spending thanks to the recession, but companies are investing heavily in the storage and analysis of big data because they realize the benefits it offers in terms of customer insight, efficiency of marketing operations, and faster time to market.

Countries such as China are witnessing one of the biggest jumps in demand for data center colocation services as pointed out by a recent survey conducted by Data Center Dynamics. The study revealed that China’s market is set to grow by over 40 percent, thanks to the massive growth of internet traffic.

Regardless of size of business, geographical locations, and technical expertise, big data and facilities to handle big data are becoming an inevitable part of every global organization. Choosing the right partner for your colocation services does help in having a clear cut data management strategy.

With years of experience in providing unparalleled colocation services to a large number of satisfied customers, Lifeline Data Centers is one choice you must definitely explore if you are looking at colocation alliances. Our engineers can guarantee you 99.995% uptime and continuity of operations that are on par with the industry standards. Or even greater. Visit our website to know more.

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One of our new data center customers is a cloud service provider. Correction: most of Lifeline Data Centers’ new customers are cloud services providers. But this particular customer took advantage of a specific approach to cost savings, resulting in tens of thousands of dollars per year. I’ll refer to this approach, this space between, as Lifeline.

This customer is a cloud services company. Back at start up a few years ago, the company leveraged another cloud provider for the IT infrastructure: server, network and security equipment. This let the company start up fast and provide for future scalability.

But there was a problem. The company became successful. They were acquiring new clients, generating new revenue and scaling their application. But the costs of scaling were too high. The cloud infrastructure pricing model meant that more sales growth would result in lower and lower margins.

So they took a step back and re-evaluated the infrastructure. It wasn’t that complex; it boiled down to VMware, a few servers, a SAN, switches, security appliances and a recovery model. With a few hours of design time, they came up with a modular approach, designed to scale one rack of equipment at a time. The design was a low-cost, over-engineered solution that was resilient enough to take multiple failures and not miss a beat. What they really needed was a flexible, affordable colocation facility to house these racks.

Here is the list of outsource data center requirements they developed:

High uptime: 99.995%: equal to tier IV data center uptime standards of 27 minutes of downtime per year or less

Hardened data center facilities operated by experts who build to the highest data center certifications and resiliency standards

Access to multiple carriers without monthly cross connect fees: Multiple carriers allowed them to negotiate more flexible contracts with multiple carriers. Multiple carriers allows them to control their uptime and service levels. No monthly cross connect fees means lower monthly costs and no upper limit on carrier diversity.

Data center pricing model that is incremental, or pay as you grow

Midwest data center for low, predictable costs of power

The company chose Lifeline Data Centers because Lifeline was flexible and had all of these features. The cloud services company found better profitability by replacing a cloud infrastructure with their own infrastructure at Lifeline. This “space between” cloud computing and the data center may hold lower costs, better service levels or higher profitability for your organization, too.

If your data center is in-house, you may want to consider outsource data center as well. Infrastructure and cloud computing PDF whitepapers don’t talk enough about flexibility when it comes to a company’s physical data center facilities. Check out our whitepaper on outsourcing a data center.

If you’re a cloud service provider, or an IT professional looking to improve uptime ad reduce data center costs, call 317.423.2591 to find out how you benefit from this “space between.”

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Many of the applications “in the cloud” are running on servers and network equipment in outsource data centers like Lifeline Data Centers. Cloud service providers and IT organizations use Lifeline’s cloud computing data center for their high uptime, high density, and high bandwidth needs. These companies leverage Lifeline’s 99.995% uptime without having to invest capital in data centers like the new IBM facility described in the CCJ artilce below. Lifeline provides companies with affordable colocation, low data center power costs, access to multiple telecommunications providers, and no cross connect fees. Need data center space? Call Lifeline at 317.423.2591

IBM is opening a new, 100,000 square-foot data center in North Carolina to support new computing models, including cloud computing.

The new center is being built at IBM’s facility at Research Triangle Park campus and is expected to provide many services that will enable firms to deploy cloud-based apps quicker and easier.

IBM operates 450 of these data centers worldwide, and this new facility is aimed at helping clients across both the public and private sector operate more efficiently and in a more environmentally sound way, according to

more of the Cloud Computing Journal article from Hovhannes Avoyan